Now booking November sessions · 3 founding-client studies at a reduced rate

Ask about a founding slot
Book a scoping call

How it works From first call to clear findings

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Book a scoping call
A participant being welcomed

Two ways to work with us Run it yourself,
or let us run it

not sure which? we’ll help you pick on the call

Full study

We run the study

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Best for: in-house teams who want the whole study handled, start to finish.

  • Research planning
  • Participant recruitment
  • Expert moderation
  • Eye tracking and recordings
  • Findings report and playback

From £5,500 + VAT*

Book a scoping call

Lab-only hire

You run the sessions

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Best for: agencies, recruiters and teams with their own moderator.

  • Room set up your way
  • Eye tracking calibrated
  • Every session recorded
  • Recordings and heatmaps
  • A technician on hand

Day rate from £0,000 + VAT

Ask about lab hire
  1. A researcher and client on a scoping call

    Step 01

    Scoping call

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  2. Planning tasks on a wall of sticky notes

    Step 02

    Research plan

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  3. A participant relaxing before a session

    Step 03

    Recruitment

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  4. Setting up the phone rig for a pilot session

    Step 04

    Pilot session

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  5. A session running in the lab

    Step 05

    Sessions in the lab

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  6. Grouping findings on the board

    Step 06

    Analysis and playback

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A typical session

75 minutes in the lab

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  1. A participant being welcomed

    0–5 min

    Welcome and consent

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  2. The moderator chatting with a participant

    5–10 min

    Warm-up chat

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  3. Eye tracker set up on a monitor

    10–15 min

    Eye tracker calibration

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  4. A participant working through tasks

    15–40 min

    Tasks, done in silence

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  5. Reviewing gaze replay with a participant

    40–60 min

    Gaze replay interview

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  6. Wrapping up a session

    60–75 min

    Follow-up tasks and wrap-up

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  7. That’s one session. Then we do it again.

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    Book a scoping call

Your part What we need from you

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Before the sessions

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On the day

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After the sessions

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Process FAQs Questions about the process

How long does a study take from start to finish?

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How many sessions do you run in a day?

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Can we test a prototype or unfinished product?

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Who moderates the sessions?

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Can our whole team watch, or join remotely?

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How do you handle consent and participant data?

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Still got a question?

Book a scoping call and we’ll talk it through.

Book a scoping call

Ready when
you are

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Book a scoping call See pricing